AGENDA (EST)

• 1:00 PM – 1:15 PM (Intro)
• 1:15 PM – 2:00 PM (Sitecore XM Cloud​ Embedded Personalize​ - Amit Kumar)

LOCATION

Virtual Meeting

CONTACT

• Rodrigo Peplau (@SitecoreSinger - https://www.linkedin.com/in/rodrigopeplau/)
• Jose Neto (@JoseNetoFL - https://www.linkedin.com/in/jose-neto-mvp/)

SESSION - Sitecore XM Cloud​ Embedded Personalize​ (45m) - Amit Kumar
This session provides a comprehensive overview of Sitecore XM Cloud with a focus on embedded personalization. Participants will learn how to deliver real-time, session-based experiences without relying on historical data, while also exploring built-in segmentation, page variants, and analytics. We will discuss strategies for balancing agility with scalability, showing how to start with embedded personalization and scale to Sitecore CDP and Personalize for advanced omnichannel campaigns. In addition, we will cover data-smart decision making, developer-friendly deployment practices with modern frameworks, and strategic flexibility in adapting personalization to different business needs.

This session is designed for both technical and business professionals who want to understand the power of Sitecore XM Cloud and how to leverage personalization to drive meaningful customer engagement.

About the Speaker: Hello! I am Amit Kumar 

• I work as a hands-on Solution Architect on Sitecore, .NET and Azure
• 19+ years of experience in IT Industry
• 6x Sitecore Technology MVP 2019 - 2024
• https://enlightenwithamit.hashnode.dev
• http://twitter.com/amitmnath/
• http://in.linkedin.com/in/kumaramitkumar
• https://github.com/AmitKumar-AK/
• https://mas.to/@amitkumar